Sheriff Production Inc. is a storyteller-led creative production company founded by writer-producer Jay Rodan.
Since 2010, Sheriff has partnered with global brands, institutions, and artists to produce premium stills, commercials, documentaries, and feature films—work driven first by ideas, and realized through rigorous execution.
Our mission is simple: protect the creative, serve the client, and respect the world the work is made in.
We believe great production is an act of stewardship. That means curating exceptional collaborators, solving complex challenges with clarity and calm, and elevating imagery, story, and place without compromise. It also means building teams that thrive—because the best work is made by people who feel supported, trusted, and inspired.
Sheriff has earned a reputation for fearless storytelling and precise delivery, trusted by some of the world’s most influential brands to bring ambitious ideas to life.
We are committed to transparency and sustainability. As members of Adobe’s Content Authenticity Initiative, we support content provenance and creative integrity. Through Green Sheriff, we align with AICP and Green The Bid to help move production toward a more responsible and sustainable future.